BCA with Digital Business Design

Duration: 4 Years

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USP: Paid Apprentice from 3rd Year linked to Job

Program Highlights

  • UGC & NEP-2020 Aligned Curriculum
  • Digital Business & Technology Integration
  • AI-Enabled Tools & Platforms
  • UI/UX & Digital Commerce Exposure
  • Hands-on Live Projects
  • Industry Internship Opportunities
  • Entrepreneurship & Startup Focus
  • Skill-Driven Learning Approach

Introduction

Future-Ready Digital Business Programme: A 4-year undergraduate programme designed to prepare students for technology-driven business environments, digital platforms, and innovation-led careers.

Technology + Creativity Integration: Combines computer applications with digital product thinking, UI/UX fundamentals, e-commerce, and modern business design practices aligned with NEP-2020.

Industry-Oriented Learning Approach: Focuses on live projects, practical tools, AI-enabled platforms, and experiential learning to build real-world digital problem-solving skills.

Entrepreneurship & Startup Mindset: Encourages students to design digital products, build online ventures, and explore emerging opportunities in the startup ecosystem.

High-Growth Career Pathways: Opens opportunities across digital agencies, IT services, e-commerce companies, product teams, startups, and innovation-focused organizations.

Human-Centric Digital Innovation: Develops ethical technologists who balance creativity, business strategy, and responsible technology use.

Tools & Skills Covered

Digital Business & Marketing Tools:
Google Analytics, Meta Business Suite, SEO Tools, CRM Platforms

Design & Prototyping Tools:
Figma, Canva, Adobe Creative Tools, Webflow

Web & Application Development:
HTML, CSS, JavaScript Basics, No-Code/Low-Code Platforms

Collaboration & Productivity:
Notion, Trello, Slack, Miro

AI-Enabled Business Tools:
AI Content Tools, Automation Platforms, Digital Analytics Tools

Program Details

  • The programme builds strong foundations in computer applications, digital entrepreneurship, and business design.
  • Students work on live digital projects, business simulations, and startup-focused learning activities.
  • Emphasis is placed on innovation, ethical technology use, and human-centered digital solutions.
  • Regular academic mentoring and progress tracking help students develop professional discipline and creative thinking.
  • The curriculum integrates technical skills with business strategy, preparing students for emerging digital careers.
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Eligibility

Passed 10+2 Examination from a recognized board.

Duration

4 Years (8 Semesters)

Tuition Fees

₹ 40,000 per Semester

*Fees such as Admission, Caution Money,
Examination, Hostel, and Transport fees are extra. 

Selection Criteria

Admission will be done on the basis of merit which includes any rank from recognized JEE & JKUEE with PI or as per AICTE guidelines.

Program Outcomes

1

Digital Business Strategy Skills

Understand how to design and manage digital business models and online platforms.

2

Technology & Design Integration

Apply UI/UX thinking, digital tools, and business innovation techniques.

3

Entrepreneurial Mindset

Develop startup ideas, digital products, and scalable business solutions.

4

Ethical & Responsible Technology Use

Learn ethical practices, digital responsibility, and user-centric innovation.

5

Industry-Ready Professional Skills

Gain communication, collaboration, and project management expertise.

6

Holistic Digital Innovation

Create digital solutions aligned with social impact and sustainable growth.

Course at a Glance

Core Subjects: Computer Applications, Digital Business Models, E-Commerce, Business Communication, Web Technologies, Digital Marketing Basics.

Specialized Areas: UI/UX Fundamentals, Digital Product Design, Startup Innovation, Business Analytics Basics, Automation Tools.

Skill Training: AI Tools, No-Code Platforms, Portfolio Development, Live Industry Projects, Digital Strategy Workshops.

Outcome: Professionals capable of designing digital businesses, managing online platforms, and building technology-driven solutions.

Career Opportunities

  • Digital Business Executive
  • UI/UX & Digital Designer
  • E-Commerce Specialist
  • Product Support Analyst
  • Startup Associate
  • Digital Marketing Executive
  • Business Analyst (Entry Level)
  • Web & Digital Operations Executive

Leading Job Sectors

  • Technology & IT Services
  • Digital Marketing & Media Agencies
  • E-Commerce Platforms
  • Startups & Innovation Firms
  • Consulting & Professional Services
  • FinTech & Digital Platforms

Campus Facilities

  • AI & Digital Innovation Labs
  • Smart Classrooms
  • High-Speed Wi-Fi Campus
  • Digital Library & LMS Access
  • Innovation & Startup Support
  • Placement & Certification Guidance

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